Welcome to America’s Most Famous Small Town

Set amidst brick-lined streets, charming homes, historic buildings, and the immense beauty of the prairie, Red Cloud offers a glimpse into a storied American past while maintaining a progressive vision for the future. Willa Cather’s prairie novels introduced the world to the community and have left indelible impressions in the minds of her readers. Yet rich literary history is only one part of this unique town’s present-day draw. Your off-the-beaten path adventure will let you explore a rural lifestyle while also immersing yourself in arts, culture, history, and recreational pursuits.


Featured Attraction


Red Cloud Heritage Tourism Development

Community News

November 13, 2017

Check out our November Newsletter for news and events

October 20, 2017

La Vista---Over the last five years, the Willa Cather Foundation embarked on a significant undertaking to create a new archive and museum. The Center is a state-of-the-art archive, museum and arts...READ MORE...

September 29, 2017

This article originally appeared in the Oct. 2nd, 2017 issue of the New Yorker

In Webster County, Nebraska, the prairie rolls in waves, following the contours of a tableland...READ MORE...



November 25, 2017

Come Shop Small with us in Red Cloud during Small Business Saturday! See the flyer below for more details or visit our Facebook page.

We are pleased to add Lizzy's, Twisted Sisters featuring Agnes & Dora, and Fat Fox's to the lineup listed below! 

November 25, 2017

Join us for a book signing of the new book “The Better Half: Nebraska’s Hidden Treasures” by Sarah Baker Hansen and Mathew Hansen.  The signing will begin at 5 p.m. at the National Willa Cather Center followed by a reception around 6 p.m. at On the Brix.

Omaha World-Herald food critic Sarah Baker Hansen grew up in suburban Omaha. Husband Matthew, World-Herald columnist, came from Red Cloud, population 1,000. In their new book, “The Better Half,” they together explore the state from border to border.

Red Cloud Opera House Auditorium
December 09, 2017
7pm to 10pm

What can you expect from Lloyd McCarter & the Honky-Tonk Revival? A toe tapping good time.  They play good country music the way it used to be according to McCarter.

Growing up in a musical family, Lloyd McCarter is well-steeped in honky-tonk music. Starting at the age of eight, Lloyd began playing in the family band. By the age of 18, he was touring with the FortyTwenty band, playing the pedal steel guitar.

October 02, 2017 to December 01, 2017

We are excited to present in the Red Cloud Opera House Gallery  “A Celebration of Landscapes” by Ben Darling. Mr Darling is currently painting in watercolor, oils, mixed media and print making (relief) in Sidney Ne. He paints landscapes representing different aspects and seasons across the plains and into Wyoming. He continues showing in Nebraska and exploring the visual potential of its landscapes and inhabitants. In the past several years Mr. Darling has been showing with the group “Impact” across Nebraska and the Midwest.